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Rick Di Danieli

Director, Industrial Solutions

Rick Di Danieli recently joined Westburne in January of 2021 in a National Director role focused on Industrial Solutions. He provides strategic leadership and direction for growing and delivering both our Services and Process solutions business across Canada.

Prior to joining Westburne, Rick spent 34.5 years with Allen Bradley / Rockwell Automation, thus bringing years’ of experience in the automation and information solutions business. He joined Rockwell Automation as a trainee and continued to take on roles of increased responsibility and strategic leadership. Rick held the positions of Corporate Account Manager for General Motors Canada, Branch Manager South Western Ontario, District Manager Ontario, District Manager for Western Canada and Regional Director North America Oil & Gas and Chemical.

Mr. Di Danieli earned a bachelor's degree in Electrical Controls from Ryerson University, Toronto, Ontario in 1986 and is a graduate of the Rockwell Automation Leadership Institute.

In his spare time Rick enjoys being with his family & friends. He enjoys traveling, golfing, hockey, and soccer and is a wine and food enthusiast.

Canada's Leading Electrical Products Distributor and Solution Expert | Westburne

Westburne is much more than an electrical supplier. Westburne is a nationwide leader in  energy solutions, renewables, lighting, wire, cable,  automation and  connected network solutions, and the distributor of choice all across Canada. At Westburne, our certified experts work closely with you and your team to provide the best solutions and service to help grow your business. With over 100 store locations from coast to coast and our recently upgraded online store, you can easily find and shop from thousands of products in our product categories or get help from our team of specialist.